Logo | Typography | Colour Palette | Layout Design | POS | Press

6 Cellar Picks was a nationwide campaign for Tesco Ireland stores advertising a new wine promotion. The brief was to design the branding and apply this to POS, press and online. This design ensured the campaign stood out in store while also remained within Tesco brand guidelines.

The campaign was also promoted in Tesco's weekly catalogue, national press and online.

Tesco Ireland, 2015